Paper Goat Post is a brick-and-mortar store that combines beautiful paper products with events, and is quickly growing through their out-of-the-gift-box strategy for growing a business through community, social media, and snail mail. Megan and Cedar from Paper Goat Post When most non-wedding invitations are sent online, letters devolve into emails, heart-to-heart conversations happen on[.....]
The post 10 tips to building your community and business at the same time appeared first on Learn.
Event planner Rachel Senner makes business personal by promoting her work and herself at the same time – through lifestyle photography. The result, an experience that looks like so much fun her followers can’t wait to work with her. Vendors at a pop-up shop party seem to sprout overnight, like mushrooms. It looks so simple.[.....]
The post How one event planner uses lifestyle photography to promote her work appeared first on Learn.
Ever wonder how reality TV shows find their event planners? Want to know how to turn your Instagram page into a brand-building, client attracting portfolio? How’d you like to get in on the secret of creating a powerful first impression with your website’s home page alone? Elle Anderson of Elle A Events covers all of[.....]
The post Building an events business with the help of reality TV and visual marketing appeared first on Learn.
With the coaching industry growing at such a rapid rate, building a profitable business can feel pretty daunting. But according to leading coach Debbie Spellman, it’s all about creating raving fans. Once a little known career-choice, life coaching is now one one of the fastest growing industries in the world. According to a 2016 study[.....]
The post How to build your tribe – and a booming coaching business – online appeared first on Learn.
Floral designers Alicia and Adam Rico focus on just two ways to reach the brides who’ll love their style. They use print media as a springboard to grow their audience and a carefully curated Instagram page to nurture brides-to-be. The unintended consequence: travel opportunities. When Alicia Rico and her husband Adam Rico first began their[.....]
The post Flowering Instagram, Martha Stewart and the world appeared first on Learn.
Anyone who has ever worked for a nonprofit knows that your job title only describes a small part of what you actually accomplish on a day to day basis. Here’s how you can make sure you wear those multiple hats successfully. Samantha Martin gets what it’s like to have your job title only describe a[.....]
The post Ways to manage the multiple hats you wear working for a nonprofit appeared first on Learn.
Brands like Pier 1 and Target regularly find Jessica Lighter, of The Celebration Stylist, through her Instagram posts. In fact, despite her accomplishments as a party planner and blogger, she says the community she’s made on Instagram is what she’s proudest of. Here she talks about how she built a following of thirty-thousand highly engaged[.....]
The post How a love for parties helped Jessica Lighter find her calling appeared first on Learn.
Grammarly, the superbly successful language checker we can’t live without, shares their thoughts on what it takes to develop and maintain a consistent voice across a growing and diverse audience. Just as Canva does for beautiful design, Grammarly gives the power flawless communication to everyone. Each product working to empower users, allowing them to create[.....]
The post How Grammarly grew their Facebook audience to more than 7 million engaged followers appeared first on Learn.
In today’s world of finding your passion and making that your career, more and more people are starting their own online businesses. Yet there are a myriad of roadblocks that can leave you feeling unsure or even cause you to abandon your online dreams altogether. It’s this type of discouragement that Regina Anaejionu agonizes over[.....]
The post Six top tips for creating your best online business appeared first on Learn.
Conversion copywriter and podcast host Kira Hug talks about her journey to build her brand and why strategically-crafted visuals are so important for connecting with the right people. “This might sound strange coming from a copywriter – who should, presumably, eat, sleep and poop words – but I love me some visuals.” Kira Hug isn’t[.....]
The post Why weird works: copywriter Kira Hug on branding with personality appeared first on Learn.
The Goldhirsh Foundation is a nonprofit company that provides grants to emerging talent whose ideas can shape Los Angeles and change the world. Its biggest initiative to date — LA2050 — calls on the community to help build a better future for LA. Many people want to make life better for their cities and communities.[.....]
The post Using data and design to build a brighter future for LA appeared first on Learn.
Kaleigh Moore is a freelance copywriter who works with clients like AT&T and SumoMe and has been featured in Inc. Magazine, Entrepreneur and CopyHackers. Since beginning her freelancing career in 2013, she has doubled her income every year. In this interview, Kaleigh lets us in on her personal philosophy of building a business based on[.....]
The post The secret to building a business based on sharing what you know appeared first on Learn.
Most bloggers use Instagram, Pinterest, Facebook and Twitter to cultivate their audiences. But lifestyle and party blogger Ashley McAllister has a knack for making friends (and clients) through email subscriptions – something very few bloggers, or businesses, get right. Canadians party differently than their Stateside counterparts, according to Ashley McAllister, blogger at The Party Girl[.....]
The post It’s not marketing – it’s making friends at scale appeared first on Learn.
Lauren Van Mullem is a conversion copywriter who knows the rules and when to throw them out. She believes authenticity is the only way to market a business sustainably, because it feels good (and character wins in the end). “So there I was, in a tent in the back-end of Rajasthan, armed with a bucket,[.....]
The post Authentic marketing: dangerous jargon or the only way forward? appeared first on Learn.
Pitch decks are often content heavy, filled with facts and figures about a business, strategy or concept. So when it comes to making them easier to read and understand, the saying “a picture is worth a thousand words” certainly goes a long way. We talk to Thomas Richards of Parallel about the purpose, importance and[.....]
The post How to design a pitch deck that makes investors say “YES” appeared first on Learn.
Serena Faber Nelson moved from TV producer to follow her passion for puppies as a full-time dog-blogger. Here she shares how she differentiated her blog early on, forms genuine relationships with brands organically, and her secrets of a successful media kit. Pretty Fluffy is an apt name for Serena Faber Nelson’s blog about the joys[.....]
The post How to run a successful blog that attracts brands appeared first on Learn.
Your job as a teacher is to inspire your students. But that leaves you asking one important question: who’s going to inspire you? We have collected together this list of quotes for teachers to motivate you and get you through the day. Whether you’ve had a tough week, a long semester or just want a[.....]
The post 30 inspiring quotes for teachers appeared first on Learn.
Bree Johnson is a 2017 winner of the Veuve Clicquot New Generation Award for showing “innovation, audacity, and fearlessness”. She is also the co-founder of the sassy beauty brand Frank Body. Here Johnson shares how to leverage simple yet distinctive design and social media to build a cult-like following. While finishing her Journalism degree, Johnson[.....]
The post Expert tips from Frank Body on how to build a distinctive brand appeared first on Learn.
Harry’s is world-famous for selling quality razors on subscription. We chatted with Brand Marketing and Communications Director, Jenni Lee to find out how Harry’s disrupted the men’s grooming industry, stole market share and created a whole new model for men’s grooming. In a market heavily dominated by incumbents like Gillette, Harry’s very quickly went from an[.....]
The post Harry’s shows it’s not the biggest marketing budgets that win appeared first on Learn.
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The post Harry’s shows it’s not the biggest marketing budgets that win appeared first on Design School.
The post How to design a pitch deck that makes investors say “YES” appeared first on Design School.
The post How to run a successful blog that attracts brands appeared first on Design School.
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