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There are three responses to a piece of design — yes, no, and WOW! WOW is the one to aim for.

There’s no doubt that cats are a feline force to be reckoned with. For just a glimpse of their digital dominance, check out the countless cat video compilations with millions of views on YouTube, or the thousands of kitty snaps that get uploaded on Instagram daily. Photo by Marta Markes In the United States alone,[.....]

The post 19 creative ways to capture the purr-fect cat portrait appeared first on Learn.

Starting or running a club is exciting: you get to bring all of the like-minded, passionate people, who love your topic, into one place. Clubs are one of the best parts of school because it’s all about fun. You learn by trying and doing new things you’d otherwise never do. Although it’s exciting, getting people[.....]

The post 10 ways to market your student club on campus appeared first on Learn.

Architectural photography highlights buildings and other engineered marvels by communicating a view of the built world that people might not normally see. In many cases, architectural photography doesn’t just document structures, but also offers a personal interpretation of these monuments by using various techniques to accentuate their forms and add visual context. Photo by Matthieu Venot[.....]

The post 15 Instagram accounts that allow you to view architectural photography through someone else’s eyes appeared first on Learn.

Logan Herzog is a social media and content marketing specialist and cofounder of Sidekicks Group, a Facebook/Instagram ad and Adwords marketing company that crafts paid campaigns for funded, early-stage startups. He and co-founder Whitney Erikson work in 3-month sprints to build content and PPC strategies that generate demand, conversion and growth (often so their clients[.....]

The post 5 simple secrets to getting Instagram ads to pay off appeared first on Learn.

Planned Parenthood, Goodwill, Malala Fund, and more share their best design strategies for engaging millennial donors and supporters. Millennials make up one of the most highly coveted audiences—especially among nonprofits. They’re three times more likely than baby boomers to participate in a crowdfunding campaign. They donate more generously than any other generation, and they’re raising[.....]

The post How nonprofits use design to reach millennial audiences appeared first on Learn.

Soft, dream-like photography can be found all over these days—from the pages of high-fashion publications to the feeds of your favorite Insta-photographer. There is something so mesmerizing about the ethereal world in which they inhabit, that it makes you wonder just how these photos are created. Photo by Tiko Giorgadze Capturing portraits in this genre requires[.....]

The post 8 simple photography tricks for capturing soft, dreamy portraits appeared first on Learn.

Have you ever wondered why some designs look slick and professional, while others look like the creator accidentally hit ‘publish’ on the first draft? If you’re just starting out, it’s easy to assume that the difference between powerful and not-so-effective designs is complex and unobtainable. But in actual fact, creating an eye-catching, polished design simply[.....]

The post How to make your designs look more professional appeared first on Learn.

Interior photography (i.e. the capturing of images within any enclosed, indoor space) takes careful planning and consideration. Getting the shot involves a combination of the right lighting, interior styling, and photo composition in order to produce an image that showcases the work of the architect while still reflecting the personal taste of the homeowner.  Photo by[.....]

The post An inside look: What you can learn about interior photography from these 13 Instagram accounts appeared first on Learn.

There’s marketing magic happening when people ‘opt-in’ to receive your newsletter. They want to hear from you! But are you making the most of that opportunity? Here’s how to write a newsletter that builds relationships that build businesses. Email marketing: Cutting through the noise since 1991 In 2015, RedCrow Marketing found that the average person saw[.....]

The post Newsletters 101: How to get opened, read & clicked appeared first on Learn.

Canva is the simplest, easiest design tool for everyone from beginners and experts. These Canva tutorials show you how to get the most out of Canva, so you can make your graphics and documents look good, fast. Each video is around one minute long, and shows you how to create beautiful designs step-by-step. See how[.....]

The post Getting started with Canva: Video tutorials appeared first on Learn.

By now everyone’s familiar with the basics of shooting in all kinds of natural light, but it’s high time we gave some love to the often forgotten blue hour. Photo by Dmitry Pavlov So, what exactly is the blue hour? It is that moment just before sunrise or after sunset when the sun dips below[.....]

The post How to get the most out of shooting during the blue hour appeared first on Learn.

You’ve got the vision, and Canva is here to bring it to life. Turn imagination into a finished design in minutes with this step-by-step tutorial for designing from scratch in Canva. Canva’s templates provide a shortcut to good design: they’re fully customizable, so you can change the colors, images and more to suit your taste.[.....]

The post A step-by-step guide to designing from scratch appeared first on Learn.

By now, you may be familiar with the many digital filters that replicate the look and feel of film photography. Despite their popularity, the truth is that once you experience shooting with the real deal, you may find yourself becoming obsessed with it. The biggest difference is that with film, the magic happens in your analog[.....]

The post 17 films to try out on your next analog adventure appeared first on Learn.

The key to a successful email marketing strategy is “engagement”. Here are the top pitfalls and strategies to ensure your email list stays alive and lucrative.

The best logo designs from 2018, plus the latest 2018 logo & branding design trends and an inspirational logo design gallery showcase.

Learn a new skill today, enroll in Skillshare Premium FREE for two months. Get access to 20,000 classes & level up your career. These are the best 15 classes!

Stay at the top of your freelancing game! Follow these 8 tips & techniques to stay motivated, allowing you to boost your productivity & revenue.

Get 16 versatile and professional font families (269 individual fonts) for just $29, instead of $2342, including Futura Round and TT Commons.

Join this masterclass to launch and grow a profitable freelance business. Live the life you desire! Plus get a bonus 10% off.

Looking for the best small business marketing ideas and strategies? Here are the top tips for increasing your visibility and gaining new customers!

Let’s discuss the top ten biggest challenges of customer UX / user experience and how to beat them.

While it may have seemed like neon signs were beginning to disappear from the urban landscape just a few decades ago, it appears that they’re starting to pop up in the public’s consciousness once again. Photo by Pablo Gentile In fact, they’ve become so trendy these days that it’s difficult to scroll through Instagram without[.....]

The post Make your photos pop with these 8 colorful ways to shoot neon signs appeared first on Learn.

When most photographers envision their dream studio, they usually imagine a big, scary dollar sign next to it. The good news is that with a little resourcefulness, putting up your own studio doesn’t have to cost you an arm and a leg. Photo by Jesse Orrico A little ingenuity goes a long way in putting[.....]

The post How to build your own DIY home studio on a budget appeared first on Learn.

Have you noticed that minimalism has been getting a lot of pop-culture air time lately? There is a palpable thirst for sustainable living, a throwback to authenticity, and a renewed focus on what really matters. The humble Google search confirms this, with searches for minimalism increasing by a whopping 230% from 2016-17 worldwide. Photo by Evgeniya[.....]

The post Beauty in simplicity: The golden rules of minimalist photography appeared first on Learn.

The invitations to the wedding of Prince Harry and Meghan Markle are the hottest ticket in town. And there’s no doubt the dress, the cake and the flowers will influence thousands of weddings over the coming years, just as Prince William and Kate Middleton’s did. Are you planning a wedding to rival Harry and Meghan’s?[.....]

The post Get the look: Royal Wedding invitation templates appeared first on Learn.

Don’t ever take your parents’—or grandparents’—advice when writing your resume. That was my first mistake, just out of college. You naturally assume that your older relatives in the workforce know how to put a resume together. But unless they’ve been job-hunting recently, their information may be ten, twenty, thirty years or more out of date.[.....]

The post Here’s what your resume should look like in 2018 appeared first on Learn.

Photographing infants can be an enjoyable experience. They’re so cute and cuddly, you’d be hard-pressed to think anything could go wrong while taking photos of them. Photo by Tiny Posers Unfortunately, even if you’re an expert photographer, you might find shooting babies a challenge if you don’t know how to handle them. From scheduling, baby-proofing[.....]

The post 5 essential tips to get you started with newborn photography appeared first on Learn.

When the ALS Ice Bucket Challenge hit the Internet in 2014, the branding world was thrown for a loop. Many marketers didn’t realize that content could go viral in that capacity—especially for a nonprofit. Three young men living with the neurodegenerative disease ALS started the challenge of pouring buckets of ice water on their heads,[.....]

The post 5 viral nonprofit campaigns and what you can learn from them appeared first on Learn.

In a world obsessed with superfluity, minimalism is a breath of fresh air. In the last few years, it has influenced everything from fashion to architecture to graphic design. But how does this ‘less is more’ philosophy apply to food photography? Photo by Jenny Dorsey Read on to learn about the seven minimalist techniques that[.....]

The post Capture beautiful dishes with these 7 minimalist food photography lessons appeared first on Learn.

By now everyone’s familiar with the age-old associations between certain colors and their respective emotions. We tell our friends that we’re blue when we’re feeling down, pepper our texts with bright yellow emojis when we’re excited, and let people know we’re upset when we say we’re seeing red. But as a photographer, have you ever[.....]

The post How to inspire your audience’s emotions using your photography’s color palette appeared first on Learn.