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There are three responses to a piece of design — yes, no, and WOW! WOW is the one to aim for.

The Beginner’s Guide to Natural Light and How to Use It To Take Great Photos

Light is a photograph’s key ingredient—it’s literally the only reason an image can exist. Upon clicking the shutter, light enters the camera, transferring the image it hits onto the film or transforming into electric signals that then turn into the pixels in a digital photograph. Without light, there is no photograph. Photo by Teff Theory[.....]

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